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1 marketing logistics
марк. маркетинговая логистика (управленческая деятельность, связанная с организацией перемещения товаров и относящейся к ним информации от производителя к торговым посредникам и потребителям)Syn:* * *логистика сбыта/маркетинга-----логистика сбыта/маркетинга -
2 marketing logistics
Торговля: управление распределением (см. distribution management), маркетинговая логистика -
3 marketing logistics
English-Russian electronics dictionary > marketing logistics
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4 marketing logistics
The New English-Russian Dictionary of Radio-electronics > marketing logistics
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5 Marketing, Logistics, and Transportation
Military: MLTУниверсальный русско-английский словарь > Marketing, Logistics, and Transportation
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6 marketing
сущ.1) эк. торговля, реализация, продажа, сбыт (процесс передачи товаров от производителей промежуточным или конечным потребителям)ATTRIBUTES: cooperative, direct 1. 3), domestic 1. 2) а), global 1. 1) а), local 1. 1) а), mass 3. 1) а), national 1. 1) а), regional
See:cooperative marketing 2), direct marketing 2), domestic marketing 2), global marketing 2), 1), local marketing 2), mass marketing 2), national marketing 2), regional marketing 2) marketing authority, marketing behaviour 2), marketing board, marketing contract, marketing facilities 1), marketing level 2), marketing outlet 2), marketing permit, marketing position 2), marketing potential 2), marketing quota, marketing territory, marketing transaction 2), marketing year, usual marketing requirements, advertising, selling, merchandising2) марк. маркетинг (система методов и средств продвижения товаров или услуг от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, разработку системы сбыта, рекламу и т. д.)marketing director — маркетинговый директор, директор по маркетингу
marketing expert — маркетинговый эксперт, эксперт в области маркетинга
marketing expertise — маркетинговая экспертиза, экспертная оценка в области маркетинга
Do we need to improve marketing or simply drop a particular product? — Нужно ли нам улучшить маркетинг или лучше отказаться от какого-л. продукта?
Internet marketing is not as difficult as it sounds. — Маркетинг в интернет не так сложен, как может показаться.
ATTRIBUTES: affinity, agricultural, ambush, back end, bank, bench, brand, business site, business-to-business, buzz, catalogue, cause-related, celebrity, circulation, competitive, concentrated 1) а), consumer goods, consumer, consumer-oriented, convergent, conversion, cooperative, corporate, counter, cross, customized, database, data-driven, developing, differentiated, dimensional, direct mail, direct, direct response, divergent, domestic 2) а), door-to-door, electronic, enlightened, ethnic, event, exponential, export 3. 2) а), farm 1. 1) а), financial 1. 2) а), foreign 1. 1) б), fraudulent, front end, full-scale, generic, geodemographic, global 1. 1) б), grassroots, green, grey, health care, housing, idea, incentive, industrial 1. 1) а), а, innovative, integrated, interactive, international, Internet, joint, knowledge-based, leveraged, list, local 1. 1) а), mass, media, multichannel, multilevel, multisegment, multistep, national 1. 1) а), negative option, network, niche, non-profit, one-step, one-to-one, on-line, operational, opt-in, opt-out, organic, organizational, permission, person, personal, personnel, place, product, product-differentiated, product-oriented, promotion, promotional, referral, regional, request, retail, scientific, segmented, sense-of-mission, service 1. 2) а), shopper, social, societal, sports, stimulating, strategic, structure, supporting, symbiotic, synchro, tactical, target 3. 2) а), targeted, telephone, television, test, trade, undifferentiated, unsegmented, vacation, value, vendor, video, viral, world
See:affinity marketing, agricultural marketing, agrimarketing, ambush marketing, back end marketing, back-end marketing, bank marketing, benchmarketing, brand marketing, business site marketing, business-to-business marketing, buzz marketing, catalogue marketing, cause-related marketing, celebrity marketing, circulation marketing, comarketing, co-marketing, competitive marketing, concentrated marketing, consumer goods marketing, consumer marketing, consumer-oriented marketing, convergent marketing, conversion marketing, cooperative marketing 1), corporate marketing, countermarketing, counter-marketing, cross-marketing, customized marketing, database marketing, data-driven marketing, demarketing, developing marketing, differentiated marketing, dimensional marketing, direct mail marketing, direct marketing 1), direct response marketing, direct-mail marketing, divergent marketing, domestic marketing 1), door-to-door marketing, electronic marketing, e-marketing, enlightened marketing, ethnic marketing, event marketing, events marketing, exponential marketing, export marketing, farm marketing, financial marketing, foreign marketing, fraudulent marketing, front end marketing, front-end marketing, full-scale marketing, generic marketing, geodemographic marketing, global marketing 1), grassroots marketing, green marketing, grey marketing, health care marketing, housing marketing, idea marketing, incentive marketing, industrial marketing, innovative marketing, integrated marketing, interactive marketing, international marketing, 2), joint marketing, knowledge-based marketing, leveraged marketing, list marketing, local marketing 1), macromarketing, mass marketing 1), media marketing, megamarketing, micromarketing, micro-marketing, multilevel marketing, multisegment marketing, multistep marketing, multi-step marketing, national marketing 1), negative option marketing, network marketing, niche marketing, non-profit marketing, one-step marketing, one-to-one marketing, on-line marketing, operational marketing, opt-in marketing, opt-out marketing, organic marketing, organizational marketing, permission marketing, person marketing, personal marketing, personnel marketing, place marketing, political candidate marketing, political marketing, pre-emptive marketing, premarketing, pre-marketing, product marketing, product-differentiated marketing, product-oriented marketing, promotion marketing, promotional marketing, referral marketing, regional marketing 1), remarketing, request marketing, retail marketing, scientific marketing, segmented marketing, sense-of-mission marketing, services marketing, shopper marketing, social marketing, societal marketing, sports marketing, stimulating marketing, strategic marketing, structure marketing, supporting marketing, symbiotic marketing, synchro marketing, synchromarketing, tactical marketing, target marketing, targeted marketing, telemarketing, telephone marketing, television marketing, test marketing, trade marketing, undifferentiated marketing, unsegmented marketing, vacation marketing, value marketing, vendor marketing, video marketing, viral marketing, world marketing, marketing action, marketing administration, marketing agency, marketing agreement, marketing analysis, marketing analyst, marketing appeal, marketing approach, marketing area, marketing arithmetic, marketing audit, marketing auditor, marketing behaviour 1), marketing bill, marketing budget, marketing campaign, marketing capability, marketing career, marketing chain, marketing channel, marketing communications, marketing company, marketing concept, marketing consultant, marketing control, marketing cooperation, marketing cooperative, marketing cost, marketing database, marketing decision, marketing department, marketing editor, marketing effectiveness, marketing efficiency, marketing environment, marketing ethics, marketing evaluation, marketing event, marketing expenditure, marketing expense, marketing expense-to-sales analysis, marketing experiment, marketing facilities 2), marketing feasibility, marketing firm, marketing function, marketing image, marketing implications, marketing information system, marketing instrument, marketing intelligence, marketing intermediary, marketing launch, marketing level 1), marketing logistics, marketing man, marketing management, marketing manager, marketing margin, marketing media, marketing medium, marketing middleman, marketing mix, marketing model, marketing myopia, marketing niche, marketing offer, marketing opportunity, marketing organization, marketing orientation, marketing outlet 1), marketing overkill, marketing performance, marketing plan, marketing planning, marketing position 1), marketing positioning, marketing potential 1), marketing productivity, marketing representative, marketing research, marketing response, marketing risk, marketing science, marketing scientist, marketing segmentation, marketing service, marketing specialist, marketing spread, marketing stimulus, marketing strategy, marketing strength, marketing support, marketing system, marketing tactics, marketing technique, marketing tool, marketing transaction 1), marketing value, marketing warfare, marketing weakness, advertising, pricing, promotion, product line, ICC / ESOMAR International Code of Marketing and Social Research Practice, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Codes of Marketing and Advertising Practices, Journal of Marketing, Marketing Society, American Marketing Association, British Institute of Marketing, Chartered Institute of Marketing, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation, Communication, Advertising and Marketing Education Foundation3) торг. покупка продуктов (как правило, на рынке), закупка провизииI could prove that any male could do the weekly marketing at our local Ding Dong faster than any Mom. — Могу сказать с уверенностью, что любой мужчина может закупать провизию в нашем местном "Динг-Донге" быстрее домохозяйки.
See:4) потр., редк. предметы торговли; купленные товары [продукты\]See:
* * *
маркетинг: система методов и средств продвижения товаров от производителя к потребителю; включает анализ рынка, дизайн, разработку упаковки, организацию сбыта, рекламу и т. д.* * *. система организации производственно-сбытовой деятельности предприятия, в основе которой лежит комплексное изучение рынка, оценка и учет всех условий производства и сбыта продукции, товаров, услуг в ближайшее и более отдаленной перспективе. Основными элементами М. выступают: маркетинговые исследования и сбор информации, планирование ассортимента продукции, реализация, реклама и стимулирование сбыта. . Словарь экономических терминов 1 .* * *маркетинг’процесс выявления, максимизации и удовлетворения потребительского спроса на изделия компании -
7 logistics
1) логистикаа) наука или практическая деятельность, связанная с движением товаров или продукции от источника до потребителяб) математическая логика, символическая логика3) логицизм•- distribution logistics
- integrated logistics
- marketing logistics
- production logistics
- supply logistics -
8 logistics
1) логистикаа) наука или практическая деятельность, связанная с движением товаров или продукции от источника до потребителяб) математическая логика, символическая логика3) логицизм•- distribution logistics
- integrated logistics
- marketing logistics
- production logistics
- supply logisticsThe New English-Russian Dictionary of Radio-electronics > logistics
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9 marketing cost
учет, преим. мн. маркетинговые затраты [издержки, расходы\], расходы на маркетинг (затраты на изучение рынка, поиск клиентов, убеждение их в целесообразности закупки, организацию продаж и т. п.)Syn:See:marketing expense-to-sales analysis, transaction cost, marketing budget, advertising cost, selling cost, logistics cost, promotion and sales expenses, promotion expenditure* * *. . Словарь экономических терминов . -
10 marketing management
Mktgone of the main management disciplines, encompassing all the strategic planning, operations, activities, and processes involved in achieving organizational objectives by delivering value to customers. Marketing management focuses on satisfying customer requirements by identifying needs and wants, and developing products and services to meet them. In seeking to satisfy customer requirements, marketing goals to build long-term relationships with customers and with other interested parties and to provide value to them. This begins with market research, which analyzes needs and wants in society, and continues with attracting customers and the cultivation of mutually beneficial exchange processes with them. Tools used in this process are diverse and include market segmentation, brand management, PR, logistics, direct response marketing, sales promotion, and advertising. -
11 logistics cost
учет затраты на логистику (затраты на планирование и управление товаропотоками на всех этапах: с момента возникновения товаров и запасов и до момента их потребления)See: -
12 Financial Information Logistics And Marketing
Business: FILMУниверсальный русско-английский словарь > Financial Information Logistics And Marketing
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13 маркетинговая логистика
Русско-английский словарь по электронике > маркетинговая логистика
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14 маркетинговая логистика
Русско-английский словарь по радиоэлектронике > маркетинговая логистика
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15 логистика сбыта
Banks. Exchanges. Accounting. (Russian-English) > логистика сбыта
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16 управление распределением
1) Trade: marketing logistics (см. distribution management), distribution management (управление запасами и доставкой товаров торговым посредникам и потребителям; Syn: marketing logistics)2) Oil: dispatching (газа)3) Logistics: distribution controlУниверсальный русско-английский словарь > управление распределением
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17 distribution management
упр., торг. управление распределением* (управление запасами и доставкой товаров торговым посредникам и потребителям)Syn:* * *-----Англо-русский экономический словарь > distribution management
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18 MLT
1) Медицина: среднелетальное время, время половинной выживаемости (median lethal time), melatonin2) Военный термин: Marine leadership training, Marketing, Logistics, and Transportation, Metallic Loop Test, manufacturing lead time, mean life time, median lethal time, medium level tripod, munitions lift trailer3) Кино: Making Love Tape4) Сокращение: Magnetic Local Time, Maltese, Mean Logistical Time, Missile Loader Transport, mean low tide, mission life test, mobile land target5) Вычислительная техника: Master Lower Tester (ISO 9646-3, TTCN)6) Пищевая промышленность: Malt, Malt Leadership Team7) Бурение: многомоментное разгрузочное кольцо, multi-lobe torque ring, разгрузочное кольцо с распределенным моментом8) Полимеры: mean length of turn9) Телефония: mechanized loop test10) Нефть и газ: multilateral technology, multi-lobed torque ring, multilobe torque ring, multilobed torque ring, многоствольная технология11) Яхтенный спорт: Мальта (Обозначения на парусах)12) Должность: Medical Laboratory Technician, Medical Laboratory Technology -
19 distribution management
1) Торговля: управление распределением (управление запасами и доставкой товаров торговым посредникам и потребителям; Syn: marketing logistics)2) Автоматика: распределение работУниверсальный англо-русский словарь > distribution management
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20 маркетинговая логистика
Trade: marketing logisticsУниверсальный русско-английский словарь > маркетинговая логистика
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